Hot Drinks in Asia-Pacific to 2013

Introduction

This databook provides key data and information on the hot drinks market covering 15 countries in the Asia-Pacific region. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories; tea, coffee and other hot drinks

*Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the hot drinks market, including company overview, key facts and business description

Highlights

The market for hot drinks in Asia-Pacific increased at a compound annual growth rate of 2.4% between 2003 and 2008.

The tea category led the hot drinks market in Asia-Pacific, accounting for a share of 68%.

The leading players in the Asia-Pacific hot drinks market include Nestle S.A., Unilever and Tata tea.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the hot drinks market in Asia-Pacific

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: hot drinks 2
Summary category level: coffee 3
Summary category level: other hot drinks 4
Summary category level: tea 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Overview 17
Value Analysis 17
Volume Analysis 19
Chapter 4 Asia Pacific Hot Drinks - Market Overview 21
Value analysis (US Dollar), 2003?08 21
Value analysis (US Dollar), 2008?13 22
Volume analysis, 2003?08 24
Volume analysis, 2008?13 25
Company share analysis 27
Distribution analysis 30
Expenditure and consumption per capita 32
Chapter 5 Leading Company Profiles 34
Nestle S.A. 34
Unilever 37
Chapter 6 Category Analysis: Coffee 39
Value analysis (US Dollar), 2003?08 39
Value analysis (US Dollar), 2008?13 40
Volume analysis, 2003?08 42
Volume analysis, 2008?13 43
Company share analysis 45
Distribution analysis 48
Expenditure and consumption per capita 50
Chapter 7 Category Analysis: Other Hot Drinks 52
Value analysis (US Dollar), 2003?08 52
Value analysis (US Dollar), 2008?13 53
Volume analysis, 2003?08 55
Volume analysis, 2008?13 56
Company share analysis 58
Distribution analysis 61
Expenditure and consumption per capita 63
Chapter 8 Category Analysis: Tea 65
Value analysis (US Dollar), 2003?08 65
Value analysis (US Dollar), 2008?13 66
Volume analysis, 2003?08 68
Volume analysis, 2008?13 69
Company share analysis 71
Distribution analysis 74
Expenditure and consumption per capita 76
Chapter 9 Research Methodology 79
Methodology overview 79
Secondary research 80
Market modeling 81
Creating an initial data model 81
Revising the initial data model 81
Creating a final estimate 82
Creating demographic value splits 82
Primary research 82
Data finalization 83
Ongoing research 83
Chapter 10 APPENDIX 84
Future readings 84
How to contact experts in your industry 84
Disclaimer 84

LIST OF FIGURES
Figure 1: Hot drinks, Asia Pacific, value by category ($m), 2003?13 23
Figure 2: Hot drinks, Asia Pacific, category growth comparison, by value, 2003?13 23
Figure 3: Hot drinks, Asia Pacific, volume by category (kg, million), 2003?13 26
Figure 4: Hot drinks, Asia Pacific, category growth comparison, by volume, 2003?13 26
Figure 5: Hot drinks, Asia Pacific, company share (top five companies) by volume (%), 2007?08 29
Figure 6: Hot drinks, Asia Pacific, distribution channels by volume (%), 2007?08 31
Figure 7: Coffee, Asia Pacific, value by segment ($m), 2003?13 41
Figure 8: Coffee, Asia Pacific, category growth comparison, by value, 2003?13 41
Figure 9: Coffee, Asia Pacific, volume by segment (kg, million), 2003?13 44
Figure 10: Coffee, Asia Pacific, category growth comparison, by volume, 2003?13 44
Figure 11: Coffee, Asia Pacific, company share (top five companies) by volume (%), 2007?08 47
Figure 12: Coffee, Asia Pacific, distribution channels by volume (%), 2007?08 49
Figure 13: Other hot drinks, Asia Pacific, value by segment ($m), 2003?13 54
Figure 14: Other hot drinks, Asia Pacific, category growth comparison, by value, 2003?13 54
Figure 15: Other hot drinks, Asia Pacific, volume by segment (kg, million), 2003?13 57
Figure 16: Other hot drinks, Asia Pacific, category growth comparison, by volume, 2003?13 57
Figure 17: Other hot drinks, Asia Pacific, company share (top five companies) by volume (%), 2007?08 60
Figure 18: Other hot drinks, Asia Pacific, distribution channels by volume (%), 2007?08 62
Figure 19: Tea, Asia Pacific, value by segment ($m), 2003?13 67
Figure 20: Tea, Asia Pacific, category growth comparison, by value, 2003?13 67
Figure 21: Tea, Asia Pacific, volume by segment (kg, million), 2003?13 70
Figure 22: Tea, Asia Pacific, category growth comparison, by volume, 2003?13 70
Figure 23: Tea, Asia Pacific, company share (top five companies) by volume (%), 2007?08 73
Figure 24: Tea, Asia Pacific, distribution channels by volume (%), 2007?08 75
Figure 25: Annual data review process 80

LIST OF TABLES
Table 1: Hot drinks category definitions 8
Table 2: Hot drinks distribution channels 9
Table 3: Asia Pacific hot drinks value (country-wise), 2003?08 ($m) 17
Table 4: Asia Pacific hot drinks value (country-wise) forecast, 2008?13 ($m) 18
Table 5: Asia Pacific hot drinks volume (country-wise), 2003?08 (kg, million) 19
Table 6: Asia Pacific hot drinks volume (country-wise) forecast, 2008?13 (kg, million) 20
Table 7: Hot drinks, Asia Pacific, value by category ($m), 2003?08 21
Table 8: Hot drinks, Asia Pacific, value forecast by category ($m), 2008?13 22
Table 9: Hot drinks, Asia Pacific, volume by category (kg, million), 2003?08 24
Table 10: Hot drinks, Asia Pacific, volume forecast by category (kg, million), 2008?13 25
Table 11: Hot drinks, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 27
Table 12: Hot drinks, Asia Pacific, volume by company (kg, million), 2007?08 28
Table 13: Hot drinks, Asia Pacific, distribution channels by volume (%), 2007?08 30
Table 14: Hot drinks, Asia Pacific, volume by distribution channel (kg, million), 2007?08 30
Table 15: Hot drinks, Asia Pacific, expenditure per capita ($), 2003?08 32
Table 16: Hot drinks, Asia Pacific, forecast expenditure per capita ($), 2008?13 32
Table 17: Hot drinks, Asia Pacific, consumption per capita (kg), 2003?08 33
Table 18: Hot drinks, Asia Pacific, forecast consumption per capita (kg), 2008?13 33
Table 19: Nestle S.A. key facts 34
Table 20: Unilever key facts 37
Table 21: Coffee, Asia Pacific, value by segment ($m), 2003?08 39
Table 22: Coffee, Asia Pacific, value forecast by segment ($m), 2008?13 40
Table 23: Coffee, Asia Pacific, volume by segment (kg, million), 2003?08 42
Table 24: Coffee, Asia Pacific, volume forecast by segment (kg, million), 2008?13 43
Table 25: Coffee, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 45
Table 26: Coffee, Asia Pacific, volume by company (kg, million), 2007?08 46
Table 27: Coffee, Asia Pacific, distribution channels by volume (%), 2007?08 48
Table 28: Coffee, Asia Pacific, volume by distribution channel (kg, million), 2007?08 48
Table 29: Coffee, Asia Pacific, expenditure per capita ($), 2003?08 50
Table 30: Coffee, Asia Pacific, forecast expenditure per capita ($), 2008?13 50
Table 31: Coffee, Asia Pacific, consumption per capita (kg), 2003?08 51
Table 32: Coffee, Asia Pacific, forecast consumption per capita (kg), 2008?13 51
Table 33: Other hot drinks, Asia Pacific, value by segment ($m), 2003?08 52
Table 34: Other hot drinks, Asia Pacific, value forecast by segment ($m), 2008?13 53
Table 35: Other hot drinks, Asia Pacific, volume by segment (kg, million), 2003?08 55
Table 36: Other hot drinks, Asia Pacific, volume forecast by segment (kg, million), 2008?13 56
Table 37: Other hot drinks, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 58
Table 38: Other hot drinks, Asia Pacific, volume by company (kg, million), 2007?08 59
Table 39: Other hot drinks, Asia Pacific, distribution channels by volume (%), 2007?08 61
Table 40: Other hot drinks, Asia Pacific, volume by distribution channel (kg, million), 2007?08 61
Table 41: Other hot drinks, Asia Pacific, expenditure per capita ($), 2003?08 63
Table 42: Other hot drinks, Asia Pacific, forecast expenditure per capita ($), 2008?13 63
Table 43: Other hot drinks, Asia Pacific, consumption per capita (kg), 2003?08 64
Table 44: Other hot drinks, Asia Pacific, forecast consumption per capita (kg), 2008?13 64
Table 45: Tea, Asia Pacific, value by segment ($m), 2003?08 65
Table 46: Tea, Asia Pacific, value forecast by segment ($m), 2008?13 66
Table 47: Tea, Asia Pacific, volume by segment (kg, million), 2003?08 68
Table 48: Tea, Asia Pacific, volume forecast by segment (kg, million), 2008?13 69
Table 49: Tea, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 71
Table 50: Tea, Asia Pacific, volume by company (kg, million), 2007?08 72
Table 51: Tea, Asia Pacific, distribution channels by volume (%), 2007?08 74
Table 52: Tea, Asia Pacific, volume by distribution channel (kg, million), 2007?08 74
Table 53: Tea, Asia Pacific, expenditure per capita ($), 2003?08 76
Table 54: Tea, Asia Pacific, forecast expenditure per capita ($), 2008?13 77
Table 55: Tea, Asia Pacific, consumption per capita (kg), 2003?08 77
Table 56: Tea, Asia Pacific, forecast consumption per capita (kg), 2008?13 78



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