TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 20
Rivalry 21
LEADING COMPANIES 23
Anheuser-Busch InBev 23
Heineken N.V. 27
SABMiller 31
Carlsberg A/S 35
MARKET FORECASTS 37
Market value forecast 37
Market volume forecast 38
APPENDIX 39
Methodology 39
Industry associations 40
Related Datamonitor research 40
Disclaimer 41
ABOUT DATAMONITOR 42
Premium Reports 42
Summary Reports 42
Datamonitor consulting 42
LIST OF TABLES
Table 1: Global brewers sector value: $ million, 2006–10 10
Table 2: Global brewers sector volume: million liters, 2006–10 11
Table 3: Global brewers sector segmentation I:% share, by value, 2010 12
Table 4: Global brewers sector segmentation II: % share, by value, 2010 13
Table 5: Global brewers sector share: % share, by value, 2010 14
Table 6: Anheuser-Busch InBev: key facts 23
Table 7: Anheuser-Busch InBev: key financials ($) 24
Table 8: Anheuser-Busch InBev: key financials (€) 25
Table 9: Anheuser-Busch InBev: key financial ratios 25
Table 10: Heineken N.V.: key facts 27
Table 11: Heineken N.V.: key financials ($) 28
Table 12: Heineken N.V.: key financials (€) 29
Table 13: Heineken N.V.: key financial ratios 29
Table 14: SABMiller: key facts 31
Table 15: SABMiller: key financials ($) 33
Table 16: SABMiller: key financial ratios 33
Table 17: Carlsberg A/S: key facts 35
Table 18: Global brewers sector value forecast: $ million, 2010–15 37
Table 19: Global brewers sector volume forecast: million liters, 2010–15 38
LIST OF FIGURES
Figure 1: Global brewers sector value: $ million, 2006–10 10
Figure 2: Global brewers sector volume: million liters, 2006–10 11
Figure 3: Global brewers sector segmentation I:% share, by value, 2010 12
Figure 4: Global brewers sector segmentation II: % share, by value, 2010 13
Figure 5: Global brewers sector share: % share, by value, 2010 14
Figure 6: Forces driving competition in the global brewers sector, 2010 15
Figure 7: Drivers of buyer power in the global brewers sector, 2010 16
Figure 8: Drivers of supplier power in the global brewers sector, 2010 17
Figure 9: Factors influencing the likelihood of new entrants in the global brewers sector, 2010 18
Figure 10: Factors influencing the threat of substitutes in the global brewers sector, 2010 20
Figure 11: Drivers of degree of rivalry in the global brewers sector, 2010 21
Figure 12: Anheuser-Busch InBev: revenues & profitability 26
Figure 13: Anheuser-Busch InBev: assets & liabilities 26
Figure 14: Heineken N.V.: revenues & profitability 30
Figure 15: Heineken N.V.: assets & liabilities 30
Figure 16: SABMiller: revenues & profitability 34
Figure 17: SABMiller: assets & liabilities 34
Figure 18: Global brewers sector value forecast: $ million, 2010–15 37
Figure 19: Global brewers sector volume forecast: million liters, 2010–15 38
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