Global Media

Datamonitor's Global Media industry profile is an essential resource for top-level data and analysis covering the Media industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of Global Media’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of Global Media

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by value and/or volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The media industry consists of the advertising, broadcasting & cable TV, publishing and movies & entertainment markets. The advertising market consists of agencies providing advertising including display advertising services.. The market value reflects income of the agencies from such services. The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming. The market is valued as the revenues generated by broadcasters through advertising, licensing (or public donations) and subscriptions.. The publishing market is valued at the retail sale of books, newspaper and magazines. The movies & entertainment market includes both producers and distributors of public entertainment formats, such as movies, music and sports.. The sports and movie box office sectors have been valued as the revenues received by box offices from total annual admissions. The music and video sectors have been valued using the retail selling price (RSP) of items, such as DVD, VHS and CD. For the purpose of this report the global figure is deemed to comprise of the Americas, Asia-Pacific and Europe. The Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, Venezuela, and the US. Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands,. Norway, Poland, Romania, Russia, Spain, Sweden, the Ukraine and the United Kingdom. Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.
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TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 15
Supplier power 17
New entrants 18
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
News Corporation 22
The Walt Disney Company 30
Time Warner Inc. 35
Viacom Inc. 45
MARKET FORECASTS 50
Market value forecast 50
APPENDIX 51
Methodology 51
Industry associations 52
Related Datamonitor research 52
Disclaimer 53

ABOUT DATAMONITOR 54
Premium Reports 54
Summary Reports 54
Datamonitor consulting 54

LIST OF TABLES
Table 1: Global media industry value: $ billion, 2006–10(e) 10
Table 2: Global media industry segmentation I:% share, by value, 2010(e) 11
Table 3: Global media industry segmentation II: % share, by value, 2010(e) 12
Table 4: News Corporation: key facts 22
Table 5: News Corporation: key financials ($) 27
Table 6: News Corporation: key financial ratios 28
Table 7: The Walt Disney Company: key facts 30
Table 8: The Walt Disney Company: key financials ($) 33
Table 9: The Walt Disney Company: key financial ratios 33
Table 10: Time Warner Inc.: key facts 35
Table 11: Time Warner Inc.: key financials ($) 42
Table 12: Time Warner Inc.: key financial ratios 43
Table 13: Viacom Inc.: key facts 45
Table 14: Viacom Inc.: key financials ($) 48
Table 15: Viacom Inc.: key financial ratios 48
Table 16: Global media industry value forecast: $ billion, 2010–15 50

LIST OF FIGURES
Figure 1: Global media industry value: $ billion, 2006–10(e) 10
Figure 2: Global media industry segmentation I:% share, by value, 2010(e) 11
Figure 3: Global media industry segmentation II: % share, by value, 2010(e) 12
Figure 4: Forces driving competition in the global media industry, 2010(e) 13
Figure 5: Drivers of buyer power in the global media industry, 2010(e) 15
Figure 6: Drivers of supplier power in the global media industry, 2010(e) 17
Figure 7: Factors influencing the likelihood of new entrants in the global media industry, 2010(e) 18
Figure 8: Factors influencing the threat of substitutes in the global media industry, 2010(e) 20
Figure 9: Drivers of degree of rivalry in the global media industry, 2010(e) 21
Figure 10: News Corporation: revenues & profitability 28
Figure 11: News Corporation: assets & liabilities 29
Figure 12: The Walt Disney Company: revenues & profitability 34
Figure 13: The Walt Disney Company: assets & liabilities 34
Figure 14: Time Warner Inc.: revenues & profitability 43
Figure 15: Time Warner Inc.: assets & liabilities 44
Figure 16: Viacom Inc.: revenues & profitability 49
Figure 17: Viacom Inc.: assets & liabilities 49
Figure 18: Global media industry value forecast: $ billion, 2010–15 50


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