Global Personal Hygiene

Datamonitor's Global Personal Hygiene industry profile is an essential resource for top-level data and analysis covering the Personal Hygiene industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of Global Personal Hygiene’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of Global Personal Hygiene

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by both value and volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

* Market shares are covered by manufacturer and/or brand

* Also features market breakdown by distribution channel

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The personal hygiene market consists of retail sale of bath & shower products, deodorants and soap. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2009 annual average exchange rates.

For the purpose of this report, the global figure comprises the Americas, Asia-Pacific and Europe.

The Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, Venezuela, and the US.

Europe comprises Belgium, Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Romania, Russia, Spain, Sweden, Ukraine and the United Kingdom.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.


Report Highlights

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TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
Unilever 22
Procter & Gamble Company, The 27
Colgate-Palmolive Company 32
MARKET DISTRIBUTION 37
MARKET FORECASTS 38
Market value forecast 38
Market volume forecast 39
APPENDIX 40
Methodology 40
Industry associations 41
Related Datamonitor research 41
Disclaimer 42
ABOUT DATAMONITOR 43
Premium Reports 43
Summary Reports 43
Datamonitor consulting 43

LIST OF TABLES
Table 1: Global personal hygiene market value: $ million, 2005–09(e) 10
Table 2: Global personal hygiene market volume: million units, 2005–09(e) 11
Table 3: Global personal hygiene market segmentation I:% share, by value, 2009(e) 12
Table 4: Global personal hygiene market segmentation II: % share, by value, 2009(e) 13
Table 5: Global personal hygiene market share: % share, by value, 2009(e) 14
Table 6: Unilever: key facts 22
Table 7: Unilever: key financials ($) 24
Table 8: Unilever: key financials (€) 24
Table 9: Unilever: key financial ratios 25
Table 10: Procter & Gamble Company, The: key facts 27
Table 11: Procter & Gamble Company, The: key financials ($) 30
Table 12: Procter & Gamble Company, The: key financial ratios 30
Table 13: Colgate-Palmolive Company: key facts 32
Table 14: Colgate-Palmolive Company: key financials ($) 35
Table 15: Colgate-Palmolive Company: key financial ratios 35
Table 16: Global personal hygiene market distribution: % share, by value, 2009(e) 37
Table 17: Global personal hygiene market value forecast: $ million, 2009–14 38
Table 18: Global personal hygiene market volume forecast: million units, 2009–14 39

LIST OF FIGURES
Figure 1: Global personal hygiene market value: $ million, 2005–09(e) 10
Figure 2: Global personal hygiene market volume: million units, 2005–09(e) 11
Figure 3: Global personal hygiene market segmentation I:% share, by value, 2009(e) 12
Figure 4: Global personal hygiene market segmentation II: % share, by value, 2009(e) 13
Figure 5: Global personal hygiene market share: % share, by value, 2009(e) 14
Figure 6: Forces driving competition in the global personal hygiene market, 2009 15
Figure 7: Drivers of buyer power in the global personal hygiene market, 2009 16
Figure 8: Drivers of supplier power in the global personal hygiene market, 2009 17
Figure 9: Factors influencing the likelihood of new entrants in the global personal hygiene market, 2009 18
Figure 10: Factors influencing the threat of substitutes in the global personal hygiene market, 2009 20
Figure 11: Drivers of degree of rivalry in the global personal hygiene market, 2009 21
Figure 12: Unilever: revenues & profitability 25
Figure 13: Unilever: assets & liabilities 26
Figure 14: Procter & Gamble Company, The: revenues & profitability 31
Figure 15: Procter & Gamble Company, The: assets & liabilities 31
Figure 16: Colgate-Palmolive Company: revenues & profitability 36
Figure 17: Colgate-Palmolive Company: assets & liabilities 36
Figure 18: Global personal hygiene market distribution: % share, by value, 2009(e) 37
Figure 19: Global personal hygiene market value forecast: $ million, 2009–14 38
Figure 20: Global personal hygiene market volume forecast: million units, 2009–14 39


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