Home and Garden Products Retailing in Brazil

Introduction

Datamonitor's retail databooks are based on key market value data for eight major product sectors, 16 core retail distribution channels and 62 countries. This profile focuses on the home and garden products in Brazil and provides current and forecast retail sales data.

Scope

*Total sector retail market value from 2002 to 2007 as well as forecasts to 2012

*The size of the sector segmented by product market sales and a growth rate comparison

*Current and forecast sector value segmented by major retail channels

Highlights

The home and garden products sector accounted for 7% of the total retail value in Brazil in 2007. The sector increased at a compound annual growth rate (CAGR) of 9.2% between 2002 and 2007.

The home improvement market led the home and garden products sector in Brazil, with a share of 51.9% in 2007.

Reasons to Purchase

*Discover how this sector's share of total retail sales is changing

*Identify fast growth channels in the country for this particular sector and the product markets within it

*Understand the future direction of the sector and its segments with reliable historical data and full five year forecasting


Report Highlights
Highlights

The home and garden products sector accounted for 7% of the total retail value in Brazil in 2007. The sector increased at a compound annual growth rate (CAGR) of 9.2% between 2002 and 2007.

The home improvement market led the home and garden products sector in Brazil, with a share of 51.9% in 2007.


[Cerrar las informaciones del articulo de mercado]

TABLE OF CONTENTS
DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
RETAIL MARKET OVERVIEW 5
Split by sector 5
HOME AND GARDEN PRODUCTS SECTOR IN BRAZIL 8
Sector definition 8
Home and garden products sector value 9
Home and garden products sector: segmentation by market 12
Home and garden products sector: segmentation by format 17
Home and garden products sector comparison 21
APPENDIX 29
Methodology 29
Related research 33
Datamonitor consulting 33
Disclaimer 34



[Cerrar la tabla de contenidos]

LIST OF FIGURES
Figure 1: Retail market, Brazil, sector segmentation (%), 2007 5
Figure 2: Home and garden products sector versus total retail market, Brazil, growth comparison (%), 2007–12 7
Figure 3: Home and garden products sector, Brazil, value ($bn), 2002–07 9
Figure 4: Home and garden products sector, Brazil, forecast value ($bn), 2007–12 11
Figure 5: Home and garden products sector, Brazil, market split (%), 2007 12
Figure 6: Home and garden products sector, Brazil, growth by market (%), 2003–07 14
Figure 7: Home and garden products sector, Brazil, market split (%), 2012 15
Figure 8: Home and garden products sector, growth by market (%), 2007–12 16
Figure 9: Home and garden products sector, Brazil, value by retail format (%), 2007 17
Figure 10: Home and garden products sector, Brazil, value by retail format (%), 2012 19
Figure 11: Gardening and outdoor living market, Brazil, value by retail format (%), 2007 22
Figure 12: Home improvement market, Brazil, value by retail format (%), 2007 23
Figure 13: Homewares market, Brazil, value by retail format (%), 2007 24
Figure 14: Gardening and outdoor living market, Brazil, value by retail format (%), 2012 26
Figure 15: Home improvement market, Brazil, value by retail format (%), 2012 27
Figure 16: Homewares market, Brazil, value by retail format (%), 2012 28



LIST OF TABLES
Table 1: Retail market, Brazil, by sector value ($bn and BRLbn), 2007 6
Table 2: Home and garden products sector versus total retail market, Brazil, growth comparison (%), 2007–12 7
Table 3: Retail sector definitions 8
Table 4: Home and garden products sector, Brazil, value ($bn and BRLbn), 2002–07 10
Table 5: Home and garden products sector, Brazil, forecast value ($bn and BRLbn), 2007–12 11
Table 6: Home and garden products sector, Brazil, value by market ($m), 2002–07 13
Table 7: Home and garden products sector, Brazil, value by market ($m), 2007–12 15
Table 8: Home and garden products sector, Brazil, value by retail format ($m), 2002–07 18
Table 9: Home and garden products sector, Brazil, value by retail format ($m), 2007–12 20
Table 10: Home and garden products sector, Brazil, market value by retail format ($m), 2007 21
Table 11: Home and garden products sector, Brazil, market value by retail format ($m), 2012 25
Table 12: (Part 1) Retail format definitions 30
Table 13: (Part 2) Retail format definitions 31
Table 14: (Part 3) Retail format definitions 32


[Ocultar lista de tablas / figuras]