TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 16
New entrants 17
Substitutes 19
Rivalry 20
LEADING COMPANIES 21
Fuji Media Holdings, Inc. 21
Nippon Television Network Corporation 25
The Asahi Shimbun Company 29
Tokyo Broadcasting System Holdings, Inc. 30
MARKET FORECASTS 34
Market value forecast 34
MACROECONOMIC INDICATORS 35
APPENDIX 37
Methodology 37
Industry associations 38
Related Datamonitor research 39
Disclaimer 40
ABOUT DATAMONITOR 41
Premium Reports 41
Summary Reports 41
Datamonitor consulting 41
LIST OF TABLES
Table 1: Japan media industry value: $ billion, 2006–10(e) 10
Table 2: Japan media industry segmentation I:% share, by value, 2010(e) 11
Table 3: Japan media industry segmentation II: % share, by value, 2010(e) 12
Table 4: Fuji Media Holdings, Inc.: key facts 21
Table 5: Fuji Media Holdings, Inc.: key financials ($) 22
Table 6: Fuji Media Holdings, Inc.: key financials (¥) 22
Table 7: Fuji Media Holdings, Inc.: key financial ratios 23
Table 8: Nippon Television Network Corporation: key facts 25
Table 9: Nippon Television Network Corporation: key financials ($) 26
Table 10: Nippon Television Network Corporation: key financials (¥) 26
Table 11: Nippon Television Network Corporation: key financial ratios 27
Table 12: The Asahi Shimbun Company: key facts 29
Table 13: Tokyo Broadcasting System Holdings, Inc.: key facts 30
Table 14: Tokyo Broadcasting System Holdings, Inc.: key financials ($) 31
Table 15: Tokyo Broadcasting System Holdings, Inc.: key financials (¥) 31
Table 16: Tokyo Broadcasting System Holdings, Inc.: key financial ratios 32
Table 17: Japan media industry value forecast: $ billion, 2010–15 34
Table 18: Japan size of population (million), 2006–10(e) 35
Table 19: Japan gdp (constant 2000 prices, $ billion), 2006–10(e) 35
Table 20: Japan gdp (current prices, $ billion), 2006–10(e) 35
Table 21: Japan inflation, 2006–10(e) 36
Table 22: Japan consumer price index (absolute), 2006–10(e) 36
Table 23: Japan exchange rate, 2006–10(e) 36
LIST OF FIGURES
Figure 1: Japan media industry value: $ billion, 2006–10(e) 10
Figure 2: Japan media industry segmentation I:% share, by value, 2010(e) 11
Figure 3: Japan media industry segmentation II: % share, by value, 2010(e) 12
Figure 4: Forces driving competition in the media industry in Japan, 2010(e) 13
Figure 5: Drivers of buyer power in the media industry in Japan, 2010(e) 14
Figure 6: Drivers of supplier power in the media industry in Japan, 2010(e) 16
Figure 7: Factors influencing the likelihood of new entrants in the media industry in Japan, 2010(e) 17
Figure 8: Factors influencing the threat of substitutes in the media industry in Japan, 2010(e) 19
Figure 9: Drivers of degree of rivalry in the media industry in Japan, 2010(e) 20
Figure 10: Fuji Media Holdings, Inc.: revenues & profitability 23
Figure 11: Fuji Media Holdings, Inc.: assets & liabilities 24
Figure 12: Nippon Television Network Corporation: revenues & profitability 27
Figure 13: Nippon Television Network Corporation: assets & liabilities 28
Figure 14: Tokyo Broadcasting System Holdings, Inc.: revenues & profitability 32
Figure 15: Tokyo Broadcasting System Holdings, Inc.: assets & liabilities 33
Figure 16: Japan media industry value forecast: $ billion, 2010–15 34
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