Nigeria Telecom Sector Analysis

Nigeria has established itself as the largest telecom market in Africa during the past few years. The country’s telecom sector is undergoing speedy transformation on account of explosive growth and rapid infrastructure developments. Liberalization of the telecom sector along with increased competition among players have brought substantial benefits to the consumers in terms of lower subscription rates and enhanced choice. Moreover, the Nigerian government is making efforts to transform the country’s economy into a knowledge-based economy.

Our research identifies that allowance of mobile number portability (MNP) in future along with issuance of 3G and 4G licenses will also play an important role in driving the growth of telecom sector in the country. According to our research, mobile market of the country possesses tremendous growth potential given the fact that penetration rate was just 57.4% at the end of 2010. With the rapidly improving mobile infrastructure and intense competition among mobile operators, it is expected that the number of mobile subscribers will grow at a CAGR of around 15% during 2009-2014, with a penetration rate exceeding 88% by 2014 end.

The research also acknowledged that competition among various telecom operators is increasing as they are looking for new business expansion and customer retention strategies to sustain and gain higher chunk of the market. Thus, operators are aggressively pushing the deployment of network infrastructure, which is driving investments in the country’s telecom sector. The report also presents an overview of the competitive landscape, in which, leading industry players have been covered along with their marketing strategies.

Our report “Nigeria Telecom Sector Analysis”, provides an in-depth research and extensive analysis on the Nigerian telecom market. The research provides a deep insight into the trends currently dominating the telecom market in the country and substantiates the data with relevant statistics. The report provides industry forecasts on various telecom segments based on feasible telecom industry environment in Nigeria including fixed-line subscribers and penetration, mobile subscribers and penetration, Internet users, and broadband subscribers and penetration. The report also provides thorough analysis on the current and future outlook of various emerging technologies, such as 3G, 4G, and WiMAX.
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1. Analyst View
2. Research Methodology
3. Nigeria Telecom Market - An Overview
4. Market Attractions
4.1 Strong Market Dynamics
4.2 Continuous Economic Growth
4.3 Rising Consumer Awareness
5. Telecommunications Infrastructure
6. Industry Performance & Future Outlook to 2014
6.1 Mobile Telephone Market
6.1.1 By Subscriber
6.1.2 By Technology
6.1.3 By Service Provider
6.1.3.1 GSM
6.1.3.2 CDMA
6.1.4 Trends & Developments
6.2 Fixed-line Telephone Market
6.2.1 By Subscriber
6.2.2 By Service Provider
6.2.3 Trends & Developments
6.3 Internet Services Market
6.3.1 By Subscriber
6.3.2 Trends and Developments
6.4 Broadband Services Market
6.4.1 By Subscriber
6.4.2 Trends & Developments
7. Potential Growth Areas
7.1 WiMAX
7.2 3G & 4G
7.3 Value-Added Services (VAS)
7.4 Mobile Number Portability
8. Government Initiatives
8.1 Universal Service Provision Fund (USPF)
8.2 Wire Nigeria Project (WiN)
8.3 State Accelerated Broadband Initiative (SABI)
8.4 National Rural Telephony Project (NRTP)
8.5 Internet Exchange Points (IXPs)
9. Telecom Regulatory Framework
10. Competitive Landscape
10.1 MTN Nigeria
10.2 Globacom Limited
10.3 Zain Nigeria Limited
10.4 Visafone Limited
10.5 Starcomms Limited

List of Figures:

Figure 3-1: Investment in Telecom Sector (Billion US$), 2009 & 2010
Figure 3-2: Telecom Market (Billion US$), 2009, 2010 & 2014
Figure 3-3: Teledensity Rate (2007-2010)
Figure 4-1: Real GDP Growth (%), 2009-2011
Figure 6-1: Number of Mobile Subscribers (Million), 2009-2014
Figure 6-2: Penetration of Mobile Subscribers (2009-2014)
Figure 6-3: Mobile Subscriber Base by Technology (%), 2010
Figure 6-4: Forecast for Mobile Subscriber Base by Technology (%), 2014
Figure 6-5: Mobile Subscriber Base by GSM Service Providers (%), 2010
Figure 6-6: Forecast for Mobile Subscriber Base by GSM Service Providers (%), 2014
Figure 6-7: Mobile Subscriber Base by CDMA Service Providers (%), 2010
Figure 6-8: Number of Fixed Wireless/Wired Subscribers (Million), 2009-2014
Figure 6-9: Penetration of Fixed Wireless/Wired Subscribers (2009-2014)
Figure 6-10: Fixed Wireless/Wired Subscriber Base by Service Providers (%), 2010
Figure 6-11: Number of Internet Users (Million), 2009-2014
Figure 6-12: Penetration of Internet Users (2009-2014)
Figure 6-13: Number of Broadband Subscribers (Million), 2009-2014
Figure 6-14: Penetration of Broadband Subscribers (2009-2014)

List of Table:

Table 7-1: Common VAS Offered by Telecom Companies
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