Introduction
Square, a new payments device from the makers of Twitter enabling person-to-person payments via a mobile handset, is due to be launched in early 2010. There is a huge amount of hype around this release, but Ovum believes it is mostly unfounded.
Scope
*Provides insight into product specification of Square payments.
*Discusses the pros and cons of the payment system in Europe and the US.
*Highlights the growth potential for Square payments for m-commerce.
Highlights
Square is an affordable and accessible payment system, which enables anybody to be a merchant.
Although Square will be popular in the US, the swipe payment mechanism is not secure enough for users of Chip and Pin in Europe.
Ovum sees the most potential for Square around consumer m-commerce purchasing.
Reasons to Purchase
*Keep abreast of developments in retail payments.
*Understand how the release of Square will impact your business.
Report Highlights
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